The University of Arkansas Community College at Batesville (UACCB) won the gold Paragon Award from the National Council for Marketing and Public Relations (NCMPR) in the Facebook social media category, UACCB said in a release this morning.
Winners were announced March 31 online via a Facebook watch party.
NCMPR’s Paragon Awards recognize outstanding achievement in design and communication at community and technical colleges. It’s the only national competition of its kind that honors excellence exclusively among marketing and PR professionals at two-year colleges.
This year’s competition drew 1,963 entries from 261 colleges across the country. Nearly 90 marketing and PR professionals from around the country served as judges. Social media categories were judged in real-time. Judges’ comments commended UACCB’s Facebook page on overall engagement with the audience and the use of video.
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